JWFroehlich ‘PPE’
electric drive unit test stand
Where functional design meets focus.
The design challenge was to create a clear, recognizable product by structuring the intricate machine layout
into focused, coherent architecture — supporting JWFroehlich and Audi PPE
while enabling safety and an uninterrupted test flow.
CLIENT
JWFroehlich GmbH, Germany, 2020
Develops advanced testing and assembly technologies for the automotive sector – including solutions for batteries, fuel cells, and e-mobility systems.
SERVICES
industrial design
graphic design
branding
Tailored for testing
This JWFroehlich test stand sets a new benchmark in end-of-line drive unit testing. With fully integrated robotic automation, it ensures uncompromising accuracy, speed, and repeatability all housed within an uncluttered, architectural design.
Every detail is crafted for efficiency and reliability, ensuring flawless performance
in demanding industrial environments while integrating seamlessly into
the conveyor line.
The design language is scalable and adaptable, ensuring a consistent and recognizable appearance across JWFroehlich’s entire range of testing systems.
Initial Concepts
Initial architectural elements establishing an environment of precision and refinement.
