Heavy metal meets haute cuisine.
Iron casting and stainless steel. A perfect match.
CLIENT
Midea Group Co. Ltd., China, 2014
Chinese company active in the fields of home appliances, HVAC, robotics, and industrial automation. Founded in 1968 and headquartered in Foshan, Guangdong, Midea operates globally with manufacturing and R&D facilities in multiple countries.
SERVICES
user/market research
industrial design
product graphics
interface and UX
Form follows flame
The Midea ‘hob 88’ gas cooktop harmonizes understated design with bold presence. Its twin pan supports and brushed dark steel surface lend the kitchen a sense of refined presence. Effortless form, everyday function – where archaic fire seamlessly becomes part of the kitchen ambience.
more works
‘Aramides’ washing machine
‘OSEvolution’ welding protection helmet for Optrel
